How does Zappos create value for its customers?

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Marketing Management

ISBN: 9780135887158

16th Edition

Authors: Philip Kotler, Kevin Keller, Alexander Chernev

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Question Posted: Dec 25, 2023 08:54 AM

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How does Zappos create value for its customers?

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Zappos has made customer service one of its core competencies CEO Ton...View the full answer

Marketing Management

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