=+III. State whether the following statements are True or False:

(a) Buyer behaviour can be predicted.

(b) The Economists were the first professional group who advocated a formal theory on buyer behaviour.

(c) The cultural values are being transformed from one generation to another.

(d) Repeat purchase is the result of post purchase decision.

(e) Industrial buyers act rationally.

[Ans:

(a) False

(b) True

(c) True

(d) True

(e) True]

IV. Ans~er the following