What was Ubers customer value proposition? What role did Ubers pricing play in its ability to attract
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What was Uber’s customer value proposition? What role did Uber’s pricing play in its ability to attract riders?
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The value proposition is an innovation service or feature intended to make a comp...View the full answer
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Hemstone Ouma
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Related Book For
Marketing Management
ISBN: 9780135887158
16th Edition
Authors: Philip Kotler, Kevin Keller, Alexander Chernev
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