For a company of your choice, select an advertisement that offers an incentive to respond. How

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For a company of your choice, select an advertisement that offers an incentive to respond.

• How does the offer reinforce the positioning of the product?

• Would the offer cause you to respond?

• Is the offer appropriate to the target market?

• What other incentives could have been used?

• How would you improve the advertisement?

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Direct Marketing In Practice (Chartered Institute Of Marketing (Paperback))

ISBN: 391398

1st Edition

Authors: Matthew Housden Brian Thomas

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Question Posted: Oct 25, 2024 04:01 AM

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For a company of your choice, select an advertisement that offers an incentive to respond. How

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Direct Marketing In Practice (Chartered Institute Of Marketing (Paperback))

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