2...... Are the two overall satisfaction groups derived based on the recoding of q4 different in terms

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2...... Are the two overall satisfaction groups derived based on the recoding of q4 different in terms of each of the evaluations of HP (q8_1 to q8_13)?

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Basic Marketing Research: Leeds University Business School

ISBN: 207990

4th Edition

Authors: Malhotra, Naresh K

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Question Posted: Oct 14, 2024 01:00 AM

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3...... Are the two likely to recommend groups derived based on the recoding of q5 different in terms of each of the evaluations of HP (q8_1 to q8_13)?
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2...... Are the two overall satisfaction groups derived based on the recoding of q4 different in terms

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Basic Marketing Research: Leeds University Business School

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