5. Why is the focus-group moderator so important in obtaining quality results? ...

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5. Why is the focus-group moderator so important in obtaining quality results?

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Basic Marketing Research: Leeds University Business School

ISBN: 207990

4th Edition

Authors: Malhotra, Naresh K

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Question Posted: Oct 10, 2024 12:01 PM

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5. Why is the focus-group moderator so important in obtaining quality results? ...

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Basic Marketing Research: Leeds University Business School

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