4. As the brand manager for Johnson & Johnson, how would you use information on how consumers...
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4. As the brand manager for Johnson & Johnson, how would you use information on how consumers select baby-product brands to formulate marketing strategies that would increase your market share in France?
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Basic Marketing Research Integration Of Social Media
ISBN: 9781292020488,9780133469547
4th Edition
Authors: Naresh K. Malhotra
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