7 What are the advantages and disadvantages of handing over audiotapes of qualitative interviews to a typist
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7 What are the advantages and disadvantages of handing over audiotapes of qualitative interviews to a typist who has taken no part in the interviews?
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Marketing Research: An Applied Approach
ISBN: 187938
2nd Edition
Authors: Naresh K. Malhotra, David F. Birks
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