Outline the procedures for conducting discriminant analysis, including the formulation of the problem, estimation of the discriminant

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Outline the procedures for conducting discriminant analysis, including the formulation of the problem, estimation of the discriminant function coefficients, determination of significance, interpretation, and validation.

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Marketing Research : An Applied Orientation

ISBN: 187939

7th Global Edition

Authors: Naresh K. Malhotra

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Question Posted: Oct 28, 2024 02:02 AM

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Outline the procedures for conducting discriminant analysis, including the formulation of the problem, estimation of the discriminant

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Marketing Research : An Applied Orientation

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