9-5 It appears that the sky is the limit regarding ideas for smartphone/tablet apps. In a small...

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9-5 It appears that the sky is the limit regarding ideas for smartphone/tablet apps. In a small group, create an idea for new apps related to (1) business, (2) health, (3) education,

(4) sports and (5) shopping. (AACSB: Communication;

Use of IT; Reflective thinking)

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Marketing An Introduction

ISBN: 9781292017518

3rd Edition

Authors: Gary Armstrong, Philip Kotler, Michael Harker, Ross Brennan

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