The place variable is not concerned with a. the customer service level. b. when and where products

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The "place" variable is not concerned with

a. the customer service level.

b. when and where products and services are wanted.

c. communicating which products and services are offered for sale, and where and when.

d. channels of distribution.

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General Aviation Marketing And Management

ISBN: 9780894648847

1st Edition

Authors: Bruce D. Wells, Alexander T.; Chadbourne

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