To promote her platinum-selling CD Feels Like Home in 2005, singer Norah Jones toured the country giving
Question:
To promote her platinum-selling CD Feels Like Home in 2005, singer Norah Jones toured the country giving live performances. However, she sold an average of only two-thirds of the tickets available for each show, T* (Robert Levine, “The Trick of Making a Hot Ticket Pay,” New York Times, June 6, 2005, C1, C4). Suppose that the local promoter is the monopoly provider of each concert. Each concert hall has a fixed number of seats.
a. Assume that the promoter’s cost is independent of the number of people who attend the concert (Ms. Jones received a guaranteed payment).
Graph the promoter’s marginal cost curve for the concert hall, where the number of tickets sold is on the horizontal axis. Be sure to show T*.
b. If the monopoly can charge a single market price, does the concert’s failure to sell out prove that the monopoly set too high a price? Explain.
c. Would your answer in part b be the same if the monopoly can perfectly price discriminate? Use a graph to explain.
Step by Step Answer:
Microeconomics Theory And Applications With Calculus
ISBN: 9780133019933
3rd Edition
Authors: Jeffrey M. Perloff