3 Summarise the views of the St Lawrence Bank and Tagus Bank on the advantages and disadvantages...

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3 Summarise the views of the St Lawrence Bank and Tagus Bank on the advantages and disadvantages of standardisation and adaptation. To what extent do you think it is possible or wise for a foreign bank to standardise in a new market?

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Principles Of Marketing

ISBN: 9780273644446

4th Edition

Authors: Frances Brassington, Stephen Pettitt

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Question Posted: Oct 14, 2024 11:00 AM

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3 Summarise the views of the St Lawrence Bank and Tagus Bank on the advantages and disadvantages of standardisation and adaptation. To what extent do you think it is possible or wise for a foreign...
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2 Why do you think Tagus Bank decided to enter the Polish market via the stakeholding in a local company while St Lawrence Bank set up its own operations from scratch?
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3 Summarise the views of the St Lawrence Bank and Tagus Bank on the advantages and disadvantages...

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Principles Of Marketing

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