4 Some commentators have expressed concern about the extent to which toys such as Bratz are sexualising

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4 Some commentators have expressed concern about the extent to which toys such as Bratz are ‘sexualising’ children too early and accelerating the kgoy phenomenon. Do you believe that this is the case? Where do the marketers’ responsibilities begin and end?

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Principles Of Marketing

ISBN: 9780273644446

4th Edition

Authors: Frances Brassington, Stephen Pettitt

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