4-8 Research the marketing research industry and develop a presentation describing various types of marketing research jobs

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4-8 Research the marketing research industry and develop a presentation describing various types of marketing research jobs and compensation for those jobs. Create a graphical representation to communicate your findings.

(AACSB: Communication; Use of IT; Reflective thinking)

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Principles Of Marketing

ISBN: 9780131018617

7th European Edition

Authors: Philip Kotler, Gary Armstrong

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