5. As marketing manager for 1'edigrce Chnm cat food, you have seen sales jump 50 per cent...
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5. As marketing manager for 1'edigrce Chnm cat food, you have seen sales jump 50 per cent in the last year after years of relatively stable sales. How will you forecast sales for the coming year?
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Related Book For
Principles Of Marketing
ISBN: 9780136715641
2nd European Edition
Authors: Philip Kotler , Gary Armstrong
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