6. Refer to a small organisation you know. Suggest a few marketing information problems and how these

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6. Refer to a small organisation you know.

Suggest a few marketing information problems and how these can be solved in the light of the insights you gained during this chapter.

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Principles Of Marketing

ISBN: 9780985764807

2nd Scandinavian Edition

Authors: Armstrong Gary M. Armstrong; Anders Parment; Philip Kotler

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