2 Wisk detergent decides to run a test market to see the effect of coupons and in-store...

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2 Wisk detergent decides to run a test market to see the effect of coupons and in-store advertising on sales.

The index of sales is shown in the nearby table.

What are your conclusions and recommendations?

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Marketing The Core

ISBN: 9781260483512

8th Edition

Authors: Roger Kerin

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Question Posted: Jul 21, 2024 06:01 AM

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2 Wisk detergent decides to run a test market to see the effect of coupons and in-store...

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Marketing The Core

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