22-4. Describa las cuatro estrategias genricas de negocios de Porter . ...

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22-4. Describa las cuatro estrategias genéricas de negocios de Porter .

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Marketing

ISBN: 9781259573545

13th Edition

Authors: Roger KerinSteven HartleySteven Hartley, William RudeliusSteven Hartley, William Rudelius, William R

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