Objective 1 Describe the major strategies for pricing new products. pg98 New product pricing strategies (pp. 314315)

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­ Objective 1 Describe the major strategies for pricing new products. pg98 New product pricing strategies (pp. 314–315)

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Program Evaluation: An Introduction

ISBN: 9781529742787

5th Edition

Authors: Padgett, Deborah K.;Royse, David Daniel;Thyer, Bruce A Publisher: Wadsworth

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