1. Company A is thinking of gaining more clients by advertising an ad campaign for their business. This ad campaign can potentially bring over 1,000 new clients. They only have $3,000 in profits and it will take $3,000 to pay for the ad campaign. What is the risk and potential profit to Company A? What decision should Company A make? 2. Sally (the founder and CEO of Company B is looking to hire help for their business. They are looking at different options in gaining financial help. In hiring someone, this will cause a shift in financial decisions from Sally to the new hirer. What is the risk and potential profit? What decision should Sally make? 3. William noticed an error in the new director's report. This error could cause a lot of issues in the future of his project. Should William report the error now? What is the risk of William reporting vs not reporting the error? Could William profit from reporting or not reporting the error?