10) The statement of cash flows reports each of the following except a. cash receipts from operating activities b. cash payments from investing activities. c. the net change in cash. d. cash sales. 11) Which one of the following is not a characteristic generally evaluated in analyzing financial statements? a. Liquidity b. Profitability c. Marketability d. Solvency 12) Short-term creditors are usually most interested in evaluating a. solvency. b. liquidity c. marketability. d. profitability 13) A stockholder is interested in the ability of a firm to a pay consistent dividends. b. appreciate in share price. c. survive over a long period. d. All of these answer choices are correct. 14) Which one of the following is not a tool in financial statement analysis? a Horizontal analysis b. Circular analysis c. Vertical analysis d. Ratio analysis 2015 15) Assume the following sales data for a company $1,050,000 2017 950.000 2016 800.000 650,000 2014 2014 is the base year, what is the percentage increase in sales from 2014 to 20182 a 46.2% b. 61.5% c. 100% d. 68.4%