1.1. Give a background Takealot organisation.

1. Takealot description (constituents and services offered) and brief history

2. Leadership

3. Parent company or subsidiary information

4. Branches/locations

5. Operational highlights - number of employees, goals and accomplishments

1.2. The ultimate goal of strategic management is the attainment of competitive advantage. Critically discuss discuss Takealot competitive advantage.

1.3. Using specific examples analyse the general key forces driving the industry of Takealot. What are the implications for your organisation?

1.4 As a follow-up to question 1.3 above analyse the competitive forces of that particular industry.

1.5. What phase of the industry life-cycle is Takealot in? Critically discuss the strategies of Takealot should be deploying to in order to survive in the phase that it is in.