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2. Consider the following table: Particulars Magazine Y Magazine Z 5 lakh Circulation 4 lakh Cost of full page colored ad *45,000 *50,000 Compare the
2. Consider the following table: Particulars Magazine Y Magazine Z 5 lakh Circulation 4 lakh Cost of full page colored ad *45,000 *50,000 Compare the performance of the magazines based on CPM. [5]
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Managerial Accounting An Introduction To Concepts Methods And Uses
Authors: Arnold I. Davidson
2nd Edition
0030597269, 978-0030597268
