3. A maker of pet products is considering introducing a new smart waterproof pet collar with GPS tracking without requiring a monthly subscription. Currently, smart collars retail for $70-130 depending upon features. Most require a subscription, and the company believes not requiring one will allow them to sell it for more than the current average of $100. The new collar will require additional expenditures for the production line. Management wants to determine the price it should charge to retailers. The total fixed cost associated with manufacturing the collars is $600,000. The variable cost is $55.00 per unit. Calculate the breakeven point (BEP) in units at each of these selling prices to retailers then select which price you would recommend and why? (10 pts). BEP units at $119.99 BEP units at $135.99 BEP units at $149.99