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5. Whenever Ralph saw the print advertisements for Smith's Motor Oil, he couldn't help but notice how attractive the bikini-clad models in the ad were.

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5. Whenever Ralph saw the print advertisements for Smith's Motor Oil, he couldn't help but notice how attractive the bikini-clad models in the ad were. When he needed oil for his car, he didn't put much thought into which brand he would buy- he just seemed to be drawn to Smith's Motor Oil. Instrumental Conditioning Classical Conditioning Behavior: Uncond. Stimulus: Consequence: Neutral/Cond. Stimulus: Expected Change: Uncond./Cond. Response

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