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1. Winged Treasures is a specialty store that sells butterfly ornaments. The owner wants to increase her total revenue and knows that the price elasticity of demand for her product is-0.4. What should she do to her price?

a.leave it unchanged and use another way to increase sales

b.raise it by any amount

c.decrease it to zero

d.lower it by a relatively large amount

e.lower it by a relatively small amount