Question
A company that produces exercise equipment, such as exercise balls, bands and hand weights, recognizes that physical injury could occur from consumers failing to use
A company that produces exercise equipment, such as exercise balls, bands and hand weights, recognizes that physical injury could occur from consumers failing to use the equipment correctly or not being in an appropriate condition to use the equipment. What can the company do to mitigate their risk of product liability?List at least 3 suggestions.
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Marketing Management
Authors: Dawn Iacobucci
1st edition
1285429958, 978-1285429953
