After researching your audience and developing compelling arguments, it is time to select the best information channel to communicate with your audience. There are many information channels, but you need to find the one best for your message and your audience.

1.How would you identify what information channel was most appropriate for your audience and your message?

2. How do the age of the audience or socioeconomic factors influence your selection of information channels? Please explain by discussing at least two mediums.

3. Social media is a large platform to reach millions of people. What are some advantages and disadvantages of social media?