As your Team Innovation moves through the phases of The Innovator's Method, you reach the phase V "scaling" of growing the business. Successful growth and profitability involve dealing effectively with the competition.

1. Which firms already in existence are the closest competitors to your Team Innovation?
2. How has your Team benefited from the groundwork already laid by these existing competitors?
3. If your Team Innovation is already in a "leading" rather than a "chasing" position, explain how you have attained the lead and what you think the inevitable competition will need to do to "chase" you effectively?