Question
.Assess the development and management of attractions, facilities, and resorts by evaluating financial, environmental, managerial, and human resource considerations. 3. Apply strategic planning, management and
.Assess the development and management of attractions, facilities, and resorts by evaluating financial, environmental, managerial, and human resource considerations.
3.Apply strategic planning, management and marketing processes to resorts, facilities, or attractions.
4.Integrate an understanding of social, cultural, and environmental issues into sustainable management practices.
8.Apply financial management best practice in hospitality businesses.
After ten years work experience in the accommodation industry you have been employed in a variety of roles and had several promotions. You have just accepted your dream position as General Manager of two resorts 'Waiheke Resort' which is a three star property and 'Waiheke Resort Bliss" a five star property.
Auckland has been named by Lonely Planet as the best place to travel in 2022.
The resort is under new ownership, and you have been the given the tasks from the owners of the resort to improve both resorts into profitable and sustainable resorts.
In the past few years, the resorts have been poorly managed and as a result they have had low occupancy rates. The "Waiheke Resort Bliss" is located in a prime position overlooking Onetangi beach and the rooms have been beautifully renovated in "Hamptons" style. The Waiheke Resort is an older property and is a few blocks back from Oneroa with limited views of the sea but close to Oneroa shops and walking distance to beach.
Task
3.Apply strategic planning, management and marketing processes to resorts, facilities, or attractions.
4.Integrate an understanding of social, cultural, and environmental issues into sustainable management practices.
8.Apply financial management best practice in hospitality businesses.
1.Develop a strategic management and marketing plan for the "Waiheke Resort Bliss" and "Waiheke Resort" facilities and/or attractions. (LO3)
2.Discuss how the social and cultural and environmental impacts could be better managed to improve sustainable management practices on Waiheke Island's population and attractions. (LO4)
3.Analyse and apply the various financial best practices that you have identified to these resorts, that could further boost or contribute to the sustainable growth of these resorts. (LO8)
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