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Assignment - Chapter 3 & 4 B Assignment Identify how Mcdonald's targets both users (primarily children) and buyers (parents, grandparents, etc.). Provide specific examples of

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Assignment - Chapter 3 & 4 B Assignment Identify how Mcdonald's targets both users (primarily children) and buyers (parents, grandparents, etc.). Provide specific examples of strategies used by the fast-food marketer to target both groups. Make it a point to incorporate Happy Meals into your discussion

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