Behavioural Economics

[4 marks] Your friend Mickey is reluctant to vaccinate against COVlD-19 because he finds it risky. You show him a meta-study summarizing the research that nds that vaccination is highly likely to be safe. To your surprise, Mickey ends up being even more sure that the vaccine is risky. a. Which cognitive bias explains this phenomenon? Please answer in at most two sentences. [2 marks] b. Can you suggest an alternative approach that might be more successful at changing Mickey's mind based on the concepts we have studied? Please answer in at most two sentences. [2 marks]