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Business: APPLE As the owners of your BUSINESS, you would like to increase the value received by your customers. CHOOSE and DESCRIBE 3 of the

Business: APPLE

As the owners of your BUSINESS, you would like to increase the value received by your customers.

CHOOSE and DESCRIBE 3 of the following 7 strategies in order to exceed your customers' expectations in the area of VALUE.

1.Packaging

2.Guarantees and warranties

3.Goodness of product fit

4.Memorable experiences

5. Uniqueness and shared values

6. Credibility

7. Add-ons

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