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Buyer personas contain to help represent the ideal customer in a business. Awareness metrics E-books, how-to-videos, educational webinars, and case studies Goals, identifiers, real quotes,

Buyer personas contain to help represent the ideal customer in a business. Awareness metrics E-books, how-to-videos, educational webinars, and case studies Goals, identifiers, real quotes, marketing messages, and an elevator pitch Customer metrics

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