Can you help with the marketing challenge of my company related to car wash?

Microenterprise: Car wash (First Week) A microenterprise is defined as a business with five or fewer employees. I will be the only employee to start. I will follow the requirements of the clients related to the quality and prompt delivery of my services (car cleaning at the door of their house). For almost all services (to be released later), by comparison, I will be cheaper compared to multi-brand or authorized service centers. I will achieve savings in labor charges, centralized (bulk) procurement of consumables, no real estate overhead and operational efficiency. We are people who respect the environment. Also, reliable and transparent (without overselling). The benefits will be passed on to people of Generation X, who were born between the years 1961-1979. These people survived the analogous changes to digital in technology. According to Golscher, A. (2019). "They are multitasking, active, and interconnected." According to census statistics, there are a total of 42,155 people living in the area where I want to focus on microenterprise. In addition, there are a total of 12,526 people who are part of my target market. The median age for the region is 38.8 years, which gives me a broad advantage to focus on my selected market. There are many people who want to drive a car, with a clean exterior every day. For this reason, I will describe the microenterprise that I will be generating. It will be based on cleaning cars at home. We will have a rental station made up of two (2) people who will oversee cleaning the cars. In addition, to meet all the needs of our customers. In addition, we will have special home washing services in which the client will have to supply the potable service to carry out this task. We will accept all types of payment through monetary instruments: ATH, ATH Movil, Visa or MasterCard. We will be open from Monday to Saturday from 8:00 a.m. until 2:00 p.m. Other services about cleaning are detailed below: Express Wash (Basic - Six times per week) - $ 20.00 per week. Complete exterior hand wash. Deluxe Wash (3 months from start) - Each reservation will cost $ 25.00. Wheel cleaning and tire preparation. Vacuums, carpets and rugs. Window cleaning inside and out. Cleaning the dashboard, center console, and door panels. Platinum Wash (6 months from start) - Each reservation will cost $ 50.00. Dressing of all exterior plastics. Elimination of light spots inside (excluding the carpet). Cleaning and conditioning of leather. Complete exterior hand wax (liquid form). The strategies that we will be using to market our products and services will be based on diligent penetration, with the intention of publicizing our services and products for automobile cleaning. Inspired by the selected strategy, I will use the following aspects to market: easy reservation at home [reservations will be made through an online portal / application one (1) before where you can easily select the make and model of the car to have the service in your home at an affordable cost), excellent service, advertising through social networks and a variety of impressive prices for our customers. We will have a special offer every Monday consisting of getting a third free car wash after the second paid wash. Lastly, we will distribute promotional flyers in the different avenues of the area with the highest flow, such as: avenue las cumbres (PR-199) and avenue Ramon Luis (PR-167). The elements that I will be taking into consideration for our microenterprise will be the following: first capital, diligence, intelligence, critical thinking, decision-making and exceptional customer service that will be necessary components to grow the business. To legally start a business in Puerto Rico, it only takes hours: schedule an appointment with a lawyer, complete some documents and, with the push of a button, a new company is born. Micro loans can be used to expand general business expenses, such as working capital and tangible assets, such as inventory of consumables and equipment. They cannot be used to pay the owner of the microenterprise, to buy real estate, to pay existing debts or for non- qualified non-profit entities. The Institutions of the Community Development Credit Financial Unions (CDFI), first the community development loan funds that generally offer loan capital for microenterprises. In Puerto Rico there is only one cooperative that is duly accredited as (CDFI), the Cooperative Sagrada Familia.Subsequently, the following evidence of investment for the microenterprise that I will be preparing is presented: The cleaning cloth / sponge will cost $ 5.00. The car wash liquid will have a low cost of only 5 10.00. The bucket to use the soap and water mixture will be priced at $ 5.00. The machines and devices of the microenterprise will be determined after examining the return on investment in three (3) months. Summing up the first cost investment, it will be determined if the business is practical based on the strategies, services and products that we will be using during the challenge of the $ 20.00 100oz Oxi Clean Car Wash $6.99 Viking Long Pile Microfiber Car Washing Sponge $4.99 9-31 10 Quart Car Wash Bucket $7.14 $19.12The challenge of $20.00 Instructions After working your microenterprise for two weeks: [Car Wash] Submit the execution report for the first two weeks of microenterprise operations. Remember to include all the documentation or information that shows the development of the companv. This report should include: 1. Detailed description of the strategies implemented in the business. 2. Evaluation of achievements. Relate these achievements to the strategies vou implemented. 3. Assessment of any.' challenges faced. Explain how you have worked with these challenges and if you have already.r obtained anv results. 4. Present the basic financial statements: a) Small: Statement of Income and expenses b} Small: Balance Sheet Note: Now we need case to make the second week report base on the instructions above *Please see below for the week 1 Report