Case Summary During COVID-19 pandemic, most people work at home. You may/may not familiar with Skype, however, this firm dominated the market to communicate with people in global areas providing free video-telephony, video conferencing and voice calls services. However, Zoom takes over the market share from Skype at this era.

4. Suppose you are a CEO of Skype and set back a clock a few years before the pandemic, what is your strategic plan for the firm not to fail in the market?