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Case: The Academy: Evaluating Growth Alternatives By (Ian Dunn; Pooja Krishen) Analyze the current operations of the Academy. Analyze the industry in which the Industry

Case: The Academy: Evaluating Growth Alternatives

By (Ian Dunn; Pooja Krishen)

  1. Analyze the current operations of the Academy.
  2. Analyze the industry in which the Industry operates, including a competitor analysis.
  3. Who are the Academy's consumers and what do they want? What consumer group should the Academy target? Is it currently meeting its target consumers needs?

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