Choose a company you are familiar with, which uses out-of-home and/or Support media.
1. Find samples of at least three out-of-home/support media vehicles this company uses and briefly describe these in your posting.
3. In your opinion, do their out-of-home/support media choices enhance the rest of their communications choices?
4. Is the company utilizing out-of-home/support media as reminder advertising (supporting the rest of their campaign) or are they using out-of-home as primary advertising? Does it appear that the company is utilizing geographically relevant locations (e.g. close to the location where the product can be purchased)?
5. Which additional out-of-home/support media would you recommend the company utilize? Explain