Choose one of the following three case studies and use the questions to guide your

response:

1. CaseStudy13:For-ProfitUniversities:Opportunities,Issues,andPromises, pages 317-322

a. Researchfor-profituniversitiesinthenewsandreferenceatleastone article published in the last 6 months in your case study analysis that addresses the role of for-profit universities.

b. Identifysomeofthemajorstakeholdersandissuescitedinthecasestudy and in your research findings.

c. Basedonyourknowledgeoffor-profituniversities,provideananalysisof the role of these universities in higher education with respect to corporate responsibility.

2. CaseStudy15:Neuromarketing,pages333-338

a. Defineneuromarketingreferencingboththecasestudyandanarticleyou

locate on the topic.

b. Basedonthecasestudyandyourresearchonthetopic,is

neuromarketing unethical or is it an innovative business practice? Explain

your response.

c. Whatmoralresponsibilities,ifany,shouldmarketingcompanieshave

especially those firms using neuromarketing techniques? How does corporate responsibility enter into the strategy? Explain.

3. CaseStudy16:OpioidCrisisinAmerica,pages340-344 Questions for Discussion, on page 344.

1. What did you learn from the case that you didnt know about opioids in America?

2. Explain if and how using a stakeholder and an issues management approach can help understand this case better than just reading it?

3. What specific ethical principles and reasoning are relevant to apply in this case?

4. Who is to be blamed, and why, in this case?

5. Is the opioid crisis in America over? Why or why not? What solutions and paths would you recommend to help contain, if not eradicate the crisis?

Requirements:

A Word document, written in third person with no use of first-person I.

2-3 pages, excluding the Title and Reference page.

APA format, including in-text citations for referenced works.

Two resources cited, the textbook by Weiss and at least one additional sourc