Concord Corporation is starting business and is unsure of whether to sell its product assembled or unassembled. The unit cost of the unassembled product is $60 and Concord Corporation would sell it for $135. The cost to assemble the product is estimated at $30 per unit and Concord Corporation believes the market would support a price of $170 on the assembled unit. What is the correct decision using the sell or process further decision rule and why? Process further because profits will be greater by $5 per unit. Process further because profits will be greater by $35 per unit. Sell before assembly because profits will be greater by $30 per unit. Sell before assembly because profits will be greater by $35 per unit. eTextbook and Media