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Conduct a detailed Environmental Scan of the company using 3 different frameworks including traditional and digital. You should refer to your offline/digital marketing audit wherever

Conduct a detailed Environmental Scan of the company using 3 different frameworks including traditional and digital. You should refer to your offline/digital marketing audit wherever necessary in the main report. Please note that the task is to be able to draw a bigger picture that helps you identify key challenges or opportunities by using the audit tools.

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1 PESTLE Analysis Political Assess any political factors that may affect the company such as government regulations policies and stability For example changes in tax policies related to the food indus... blur-text-image

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