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Cost Behavior Analysis at Johnson & Johnson Values: Total Costs: $2,000,000 Fixed Costs: $800,000 Variable Costs per Unit: $200 Sales Revenue: $3,000,000 Requirements: Classify each

Cost Behavior Analysis at Johnson & Johnson

    • Values:
      • Total Costs: $2,000,000
      • Fixed Costs: $800,000
      • Variable Costs per Unit: $200
      • Sales Revenue: $3,000,000
    • Requirements:
      1. Classify each cost component as fixed or variable for Johnson & Johnson.
      2. Calculate the contribution margin ratio and break-even point in units and dollars.
      3. Discuss how cost behavior analysis helps in pricing decisions and profitability analysis at Johnson & Johnson.
      4. Recommend pricing strategies to maximize Johnson & Johnson’s profitability.

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