Estimating Sales Forecast - Market Share: Your friend would like your help to put together a sales forecast for a bicycle repair shop they plan to open in Ottawa. They have given you the following information: Population of Ottawa: 934,230 You have done some research and found additional information as follows: - 45% of people in Ottawa own a bike - There are 15 bicycle repair shops in Ottawa - Average annual expenditure on bicycle repairs is $65 What is the estimated sales forecast for your friend's bicycle repair shop assuming his new business will only get 50% of the average sales of the existing established business. $1,821,749 $910,874 $1,093,049 $546,525