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EXERCISE 6-11 Segmented Income Statement LL06-4 Wingate Company, a wholesale distributor of electronic equipment, has been experiencing losses for some time, as shown by its

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EXERCISE 6-11 Segmented Income Statement LL06-4 Wingate Company, a wholesale distributor of electronic equipment, has been experiencing losses for some time, as shown by its most recent monthly contribution format income statement Sales $1,000,000 Variable expenses 390,000 Contribution margin 610,000 Fixed expenses 625.000 Net operating income (los) S (15,000 In an effort to resolve the problem, the company would like to prepare an income statement segmented by division. Accordingly, the Accounting Department has developed the following information: Division East Central West Sales Variable expenses as a percentage of sales Traceable fixed expenses $250,000 $400,000 $350,000 52% 30% 40% $160,000 $200,000 $175,000 Required: 1. Prepare a contribution format income statement segmented by divisions 2. The Marketing Department has proposed increasing the West Division's monthly advertising by $15.000 based on the belief that it would increase that division's sales by 20%. Assuming these estimates are accurate, how much would the company's net operating income increase (decrease) if the proposal is implemented

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