Question
Faxmatic, Inc., produces memory enhancement kits for fax machines. Sales have been very erratic, with some months showing a profit and some months showing a
Faxmatic, Inc., produces memory enhancement kits for fax machines. Sales have been very erratic, with some months showing a profit and some months showing a loss. The company's contribution format income statement for the most recent month is given below:
Sales (13,500 units at $20 per unit) | $ | 270,000 |
Variable expenses | 162,000 | |
| | |
Contribution margin | 108,000 | |
Fixed expenses | 120,000 | |
| | |
Net operating loss | $ | (12,000) |
| | |
|
Required: | |
1. | Compute the company's CM ratio and its break-even point in both units and dollars. |
CM ratio | % |
Break-even point in units | |
Break-even point in dollars | $ |
|
2. | The sales manager feels that a $6,400 increase in the monthly advertising budget, combined with an intensified effort by the sales staff, will result in an $86,000 increase in monthly sales. If the sales manager is right, what will be the effect on the company |
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