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Hard-As-Rock Pillow Limited makes a luxury hairy pillow. The company plans to produce and sell 12,000,000 units in 2023. The company estimates the following financial
Hard-As-Rock Pillow Limited makes a luxury hairy pillow. The company plans to produce and sell 12,000,000 units in 2023. The company estimates the following financial information for 2023: Activity Luxury Hairy Pillow Selling Price $128.90 Direct Material (per unit) $31.05 Direct Labour (per unit) $14.50 Variable Manufacturing Overhead (per unit) $8.90 Variable Selling Expense (per unit) $22.98 Fixed Manufacturing Overhead (total) $121,580,000 Fixed Administrative Overhead (total) $72,220,000 Fixed Marketing (total) $92,600,000 Starting from January 1, 2024 Hard-As-Rock Pillow Limited would cease making and selling the luxury hairy pillow. Instead the company would make and sell two introduce two new products. The key financial information for 2024 related to these products are as follows: Activity Selling Price Direct Material (per unit) Lazy Chair $78.90 High Seat $146.90 $10.01 $15.11 Direct Labour (per unit) $4.50 $6.50 ster/referral/ CO7 1972 Lazy Chair $78.90 High Seat $146.90 $10.01 $15.11 $4.50 $6.50 Activity Selling Price Direct Material (per unit) Direct Labour (per unit) Variable Manufacturing Overhead (per unit) Variable Selling Expense (per unit) Fixed Manufacturing Overhead (total) Fixed Administrative Overhead (total) Fixed Marketing (total) $8.73 $12.73 $2.98 $9.98 $121,580,000 $166,980,000 $72,220,000 $255,780,000 $92,600,000 595,550.000 The company projects a sales mix of 60:40 in 2024 for the two new products with a plan produce and sell 10,000,000 units. Required: 1. Compute the contribution margin per unit in 2023 for the luxury hairy pillow. [2 Marks] 2. Compute the contribution margin ratio in 2023 for the luxury hairy pillow. [2 Marks) 3. Determine the number of units of the luxury hairy pillow to be sold in 2023 at the breakeven point. [2 marks] 4. Compute the contribution margin in 2024 for the sales mix of the lazy chair and high seat. [2 marks] 5. If in 2024 the company wished to make a net profit of $68,540,000, how many units of the lazy chair and high seat would the company need to produce and sell given the noted sales mix. [2 marks]
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