Hello, I need to make a discussion about a very well know organization and I would like it to be Amazon" and provide a swot analysis of that organization, discussing it is strengths, weaknesses, opportunities and threats. Thank you. Discussion Topic Boane Kurtz (2016) indicate that the swot analysis is an important part of strategic planning and looks to determine where the organisation stands in the marketplace with the competition and environmental varubles that may impact and influence the consumer, the vendors, and the industry. The SWOT analysis is one of the most important planning tools that help the leaders determine an analysis of the environments that assess the Suerth Weaknesses Opportunities and Threats Select any well-known orqanitation and provide a swot Analysis of that organization, discussing its strength, Weakness Opportunities, and Threats