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How do you set this up in excel using solver? The answers are highlighted but how do you get that? Spending on advertising Revenue (in
How do you set this up in excel using solver?
Spending on advertising Revenue (in $1000 s) from advertising x minutes on TV, y minutes on radio is of form Ax2By2+Cxy+Dx+Ey, where A firm is planning to spend $75,000 on advertising. It costs $3000 per minute to advertise on television and $1000 per minute to advertise on radio. If the firm buys X minutes of television advertising and Y minutes of radio advertising, its revenue in thousands of dollars is given by 0.3x20.4y2+0.8xy+5x+10y. How can the firm maximize its revenue The answers are highlighted but how do you get that?
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