II. Strategy Implementation

Explain how each of your Branded Production decisions (listed below) supports the implementation of your strategy. (20 points)

Branded Production Decisions

Explain what choices you made for each decision

Explain how your choices support the strategy you identified in Part Ia.

Percentage of Superior Materials

Number of Models

Enhanced Styling/Features

TQM/SQ Six Sigma Quality Program

S/Q Rating of Branded Pairs Produced

Change in Annual Base Wages

Incentive Pay

Best Practices Training

(the strategy is broad differentiation)